"New York, New York, Concrete Jungle, where dreams are made of. There is nothing you can’t do,” Aleshia Keys sang, and another black woman is also putting this mantra into practice to create a global sportswear and exercise brand. Ms. Heather Cole, the woman behind this vision, is inspired by art, loves decorating, and lives in a maze of color. She first started designing shoes in 2019. Xotix is a dream come true. In February, we will add another section to our first collection. Xotix is in the game!